Document management major Xerox India Limited on Wednesday said it has extended its market share in copier-based multi-function product (MFP) segment in India.
Xerox's market share for copier based MFP segment has increased from 26.05 per cent (2335 units) in Q3 2004 to 28.10 per cent (2745 units) in Q3 2005, stated a company release quoting IDC Laser MFP Quarterly Tracker in Q3 2005 report.
The market share for Xerox laser printers has also increased to 4.5 per cent (3830 units) in Q3 2005 from 1.6 per cent (1054 units) in Q3 2004.
"We have partnered with leading IT distribution companies in India and evolved our business model to move from direct sales to a distributor-led model for the New Office Group," Company Executive Director Natesh Mani was quoted as saying.
On the growth in laser printer segment, he said it was a part of company's "Upgrade to Laser" program which is being aggressively pursued to educate users on the benefits of laser technology.
Source : The Economic Times Online PTI December 21,2005